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Media Buying Executive Wanted

Job Description

Negotiates the best price, quality and placement of advertisements

Keeps up to date with fluctuations in popularity ratings and developments in the industry

Maintains good relationships with media sales staff

Secures the best airtime slots

Manages media bookings

Helps identify target audiences and plan media campaigns

Compares and negotiate rates, ad space and airtime

Optimizes plans and budgets according to the best media mix

Prepares schedules and adjust when needed

Experiments with new platforms and channels

Ensures ads are creative and displayed appropriately

Monitors costs and return on investment (ROI)

Reports to clients and build long-term relationships

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